Written question asked by Lord Laird (Crossbench), in the House of Lords. It was answered by Lord Rooker (Labour) on Wednesday, 26 April 2006.

InterTradeIreland

Question: Whether InterTradeIreland has been asked to repeat a recruitment advertising campaign due to an incorrectly formatted advertisement; and, if so, when; for what reason; and how much the repeat campaign cost.

Answer: InterTradeIreland repeated an advertisement for its FUSION graduate placement programme in newspapers in Ireland and Northern Ireland in February 2005. This followed representations from the Irish Equality Authority, which considered that the wording of the original advertisement might have discouraged older otherwise qualified persons from applying for places on the programme. The cost of running the amended advertisement was £10,700.

Secondary information