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Written question asked by David Ruffley (Conservative) on Friday, 18 April 2008, in the House of Commons. It was due for an answer on Tuesday, 22 April 2008. It was answered by Liam Byrne (Labour) on Wednesday, 7 May 2008 on behalf of the Home Office.

Alcoholic Drinks: Misuse

Question
To ask the Secretary of State for the Home Department how much was spent on the website www.knowyourlimits.gov.uk in each month since its inception; what the budget for the website is for 2008-09; how many staff are employed to maintain the website; and how many unique visitors there were to the website in each month since its inception.
Answer

We are unable to provide costs split out on a monthly basis for the www.knowyourlimits.gov.uk website, but can provide annual costs as follows on table 1.Maintenance of this website is the shared responsibility of Department of Health and Home Office Know Your Limits Campaign teams and does not require a full time member of staff to maintain.From the end of June 2008, the website will no longer exist, and visitors will be redirected to a new NHS units awareness site, which will be funded by the Department of Health. Therefore the forecast for 2008-09 is based on an estimated monthly maintenance fee for April, May and June and may be subject to change.Table 2 shows the numbers of unique users there have been to this website by month.

Table 1
Financial year Spend (£)
2006-07 50,000
2007-08 29,000
2008-09 (budget forecast) 7,250
Table 2
Year by month Unique users
2006
October 10,684
November 16,087
December 8,273
2007
January 18,714
February 36,772
March 15,354
April 4,240
May 5,558
June 4,356
July 3,759
August 3,799
September 5,492
October 8,563
November 33,384
December 18,158
2008
January 45,119
February 75,387
March 9,458

Secondary information

Type
Written question
Reference
475 c988-9W; 200376
Session
2007-08
Subjects
Alcoholic drinks Misuse
Link
View this Written question on www.publications.parliament.uk