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Written question asked by John Penrose (Conservative) on Monday, 19 October 2009, in the House of Commons. It was due for an answer on Wednesday, 21 October 2009. It was answered by Pat McFadden (Labour) on Tuesday, 10 November 2009 on behalf of the Department for Business, Innovation and Skills.

Departmental Finance

Question
To ask the Minister of State, Department for Business, Innovation and Skills how much his Department (a) has spent since its inception and (b) plans to spend in 2010-11 on (i) the design of its website and (ii) other market research for promotional purposes.
Answer

Spend on website design since the creation of BIS is £16,158. There is no anticipated spend on website design in 2010-11.The following has been spent since the creation of BIS through the Department's strategic marketing team on market research:

£
Vulnerable workers campaign—Creative research 32,030
Know Your Consumer Rights campaign—research for public relations campaign 6,500
Science: So what? So everything campaign:
Shape of Jobs to Come (research) 7,500
So Fashion poll (omnibus survey) 500
ICM Online omnibus survey of business leaders 4,860
Questions Kids Ask campaign—omnibus survey 3,500
Total 54,890

Public relations campaigns are used for raising public awareness on specific issues. External contracts are placed taking account of Cabinet Office propriety guidance.Details of any other spend on market research are not held centrally and could be provided only at disproportionate cost.

Secondary information

Type
Written question
Reference
499 c317W; 294781
Session
2008-09
Subjects
Publicity Department for Business, Innovation and Skills
Contains statistics
Yes
Link
View this Written question on www.publications.parliament.uk