Written question asked by Bill Wiggin (Conservative) on Tuesday, 10 November 2009, in the House of Commons. It was due for an answer on Thursday, 12 November 2009. It was answered by Paul Clark (Labour) on Thursday, 12 November 2009 on behalf of the Department for Transport.

Roads: Safety

Question: To ask the Minister of State, Department for Transport (1) what steps his Department is taking to address motorcycle safety;

Answer: The Government's Motorcycling Strategy sets out a range of measures to improve the safety of all powered two-wheel users. It was published in February 2005 and a revised action plan was issued in June 2008. This includes THINK! publicity for powered two wheeler and other road users, improvements to rider training, a safer road environment and safer vehicles and equipment. We are currently working with stakeholders on revising the Motorcycle Strategy.The Department for Transport is also developing a new Motorcycle THINK! Road Safety campaign to be launched in March 2010. The campaign will build on the previous television campaign, "How Close", which ran between January 2006 and March 2009. The advert reminded drivers to look out for riders. The new campaign will be aimed at drivers and riders. Specific road safety messages and media channels have yet to be confirmed but it is likely television, radio, cinema and partnership marketing will be used.

Secondary information