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Written question asked by Charles Hendry (Conservative) on Monday, 1 March 2010, in the House of Commons. It was due for an answer on Wednesday, 3 March 2010. It was answered by Joan Ruddock (Labour) on Tuesday, 16 March 2010 on behalf of the Department of Energy and Climate Change.


Departmental Advertising

Question
To ask the Secretary of State for Energy and Climate Change what the cost was of each full-page advertisement taken out by his Department in a national newspaper in (a) October and (b) November 2009.
Answer

We have not taken out full page advertisements for the Act on CO2 campaign in October and November 2009 except in newspaper supplements (mainly due to their format size). See the following table.

Act on CO2 campaign—Full page newspaper adverts (including supplements), October to November 2009—planned booking costs only
Publication Size Gross cost per insertion (£) Number of insertions
Times Magazine Page Clr 6,000 2
Sunday Times Magazine Page Clr 15,000 1
Daily Telegraph Magazine Page Clr 7,500 2
Sunday Telegraph Magazine Page Clr 3,800 2
Guardian Magazine Page Clr 3,500 2
Observer Magazine Page Clr 3,500 2
Independent Magazine Page Clr 2,800 2
Independent on Sunday—Magazine Page Clr 2,500 2
Mail on Sunday—You Page Clr 15,000 1
Sunday Express—S Magazine Page Clr 4,500 1
Note:
All rates subject to negotiation and availability at time of booking.

Secondary information

Type
Written question
Reference
507 c795W; 320336
Session
2009-10
Subjects
Advertising Department of Energy and Climate Change
Contains statistics
Yes
Link
View this Written question on www.publications.parliament.uk