Written question asked by Sydney Chapman (Conservative) on Monday, 9 April 2001, in the House of Commons. It was due for an answer on Monday, 30 April 2001. It was answered by Janet Anderson (Labour) on Monday, 30 April 2001 on behalf of the Department for Culture, Media and Sport.

Dept for Culture Media and Sport

Question: To ask the Secretary of State for Culture, Media and Sport, If he will make a statement about recent initiatives to encourage tourists to come to England. (Failed OPQ). - Inc figures.

Answer: Sir Sydney Chapman: To ask the Secretary of State for Culture, Media and Sport if he will make a statement about recent initiatives to encourage tourists to come to England. [158164] Janet Anderson: The British Tourist Authority promotes England, along with the rest of Britain, as a tourist destination through its work in 27 markets overseas. England accounts for some 85 per cent. of all overseas visitors to Britain (estimated at over 25 million in 2000) and around 90 per cent. of overseas visitors spending (estimated at £12.75 billion in 2000). Recent BTA initiatives aimed at attracting overseas visitors to England include promotions of film and TV locations, such as the locations used in the forthcoming `Harry Potter' film, English gardens, and sporting venues and events.

Secondary information