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London Olympic Games and Paralympic Games (Advertising and Trading) (England) Regulations 2011

My Lords, I thank the Minister for her clear presentation, reminding us of the background to this SI and the justification of the measures contained in it. As ever she is accurate and persuasive, leaving little room for objection from this side of the Committee. While there are one or two matters which I will raise later, in essence this SI is the completion of the London Olympic Games and Paralympic Games Act 2006. As such, it is a key factor in ensuring the smooth and safe running of the Games. The scope of the SI encompasses the need for the 2012 Games to be a joyful event—a shop window for the UK of which we can be proud. It is also essential to prevent ambush marketing around the various venues and it has to ensure easy access to those venues. I very much hope, in relation to that last point, that both LOCOG and the ODA will take note of the lessons from the catastrophic shambles at the end of the Nadal match at the O2 on Sunday night. The three-set match, which was begun at 8 pm, finished at 11.30 pm. As a result, 2,000 people were left stranded at the North Greenwich tube station, with the last train leaving before midnight. I am told by friends that the dash for that last train had the potential for disaster and one has to ask whether Boris Johnson could not have foreseen the need to supply later trains. If such a predictable shambles can ensue from one match at one venue, the need for forensic planning could not be clearer. Part 2 of the regulations deals with advertising activity in the event zones. A light touch is crucial, so the clear guidelines ensuring that legitimate businesses can continue their day-to-day advertising and activities are very welcome. The trading activities parts of the regulation are sensible and, indeed, essential. Enforcement of advertising and trading regulations will require a high level of experience and qualification. LOCOG is approaching local authorities to lease experienced officers to work during the Games. Despite the Minister’s assurances, some concerns remain. Given the economic climate, with local authority budgets being slashed by the Government, is there now a potential problem that there will be a shortfall of the officers required? We also debated long and hard the effect on travel to and from the Olympic sites. We were assured that the adverse effects would be kept to a minimum, but we on this side are still concerned that local companies unable to trade are being made to close down for that two-week period. Surely this would put their viability at risk, and we hope that LOCOG will come up with some more consensual proposals. With these concerns, I again thank the Minister and the Bill team, which gave us an excellent briefing, and pledge full support from this side of the Committee for an SI which will complete the original aspirations of the 2006 Act for a wonderful and successful Olympic Games.