Written question asked by Jim Cunningham (Labour) on Thursday, 5 March 2015, in the House of Commons. It was due for an answer on Tuesday, 10 March 2015 (named day). It was answered by Esther McVey (Conservative) on Tuesday, 10 March 2015 on behalf of the Department for Work and Pensions.
Advertising
- Question
-
To ask the Secretary of State for Work and Pensions, how much his Department spent on (a) television, (b) print, (c) online and (d) billboard advertising mentioning the word pension in the last 12 months.
- Answer
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The Department for Work and Pensions (DWP) uses a variety of free and paid for channels to effectively communicate important reforms and how people are affected. The channels used are considered the most effective route to reach key audiences, whilst offering value for money. All advertising spend is scrutinised and agreed through the Cabinet Office. However the specific request can only be provided at disproportionate costs.
Secondary information
- Type
- Written question
- Reference
- 226526
- Session
- 2014-15
- Subjects
- Advertising Department for Work and Pensions Pensions
- Contains statistics
- Yes
- Link
- View this Written question on www.parliament.uk
Librarians' tools
- Timestamp
- 2015-03-10 17:09:23 +0000
- URI
- http://data.parliament.uk/writtenparliamentaryquestion/commons/2014-15/226526
- In Indexing
- http://indexing.parliament.uk/Content/Edit/1?uri=http://data.parliament.uk/writtenparliamentaryquestion/commons/2014-15/226526
- In Solr
- https://search.parliament.uk/claw/solr/?id=http://data.parliament.uk/writtenparliamentaryquestion/commons/2014-15/226526