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Written question asked by Andrew Snowden (Conservative) on Friday, 30 May 2025, in the House of Commons. It was due for an answer on Tuesday, 3 June 2025. It was answered by Ashley Dalton (Labour) on Thursday, 5 June 2025 on behalf of the Department of Health and Social Care.


Exercise: Older People

Question

To ask the Secretary of State for Health and Social Care, pursuant to the Answer of 15 May 2025 to Question 51549 on Exercise: Older People, what steps he is taking to advertise the NHS 10 walking app.

Answer

Paid for media plans are agreed annually with My Rt Hon. Friend, the Secretary of State for Health and Social Care and the Cabinet Office. Plans for the rest of the year are not yet agreed. Through the Department’s Campaign Resource Centre, promotional NHS Active 10 materials are made available year-round to support health professionals, local authorities, educators, and community organisations in promoting physical activity initiatives. The app, as well as a portfolio of digital behaviour change tools managed by the Department, are promoted through the NHS Better Health website and the associated digital prevention pathways.


Secondary information

Type
Written question
Reference
54951
Session
2024-26
Related items
Exercise: Older People
Thursday, 15 May 2025
Written questions
House of Commons
Subjects
Advertising Software Older people Exercise Walking
Link
View this Written question on www.parliament.uk