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Written question asked by Charlie Dewhirst (Conservative) on Tuesday, 30 June 2026, in the House of Commons. It was due for an answer on Monday, 6 July 2026 (named day). It was answered by Stephen Morgan (Labour) on Thursday, 9 July 2026 on behalf of the Department for Environment, Food and Rural Affairs.

Angling: Licensing

Question

To ask the Secretary of State for Environment, Food and Rural Affairs, what savings her Department has made to communications and marketing spending by cancelling the Environment Agency Fishing Licence Marketing Campaign since July 2024.

Answer

Following a Government wide review of campaigns with over 100k spend, it was communicated in September 2024 that the EA fishing licence campaign would not continue in 25/26. At this point the campaign's marketing budget for 24/25 (300k) had already been utilised.

In November 2024, a strategic business case asking for the campaign to be reinstated and requesting budget for 25/26 and 26/27 was submitted to Cabinet Office. Budget of £250,000 per annum was subsequently approved.

Secondary information

Type
Written question
Reference
14619
Session
2026-27
Subjects
Licensing Publicity Angling
Contains statistics
Yes
Link
View this Written question on www.parliament.uk