Skip to main content

Oral question asked in the House of Lords, by Lord Lee of Trafford (Liberal Democrat). It was answered on Thursday, 19 October 2006.


Tourism: VisitBritain

Question
My Lords, I hear what the Minister says and I am grateful to him, but does he appreciate that in our largest market, the United States, the very limited resources of VisitBritain mean that we are outspent by 25 countries, including Aruba, Peru and New Zealand? Ireland spends four times as much as we do in America.
Answer

My Lords, the noble Lord is accurate in his facts, but Britain spends more than other European countries. France, Germany and Italy spend less in the United States than we do. The proof of the pudding is in the eating; that is, in the large numbers of American visitors who come to this country.


Secondary information

Type
Oral question
Reference
685 c866 
Session
2005-06
Oral question type
1st Supplementary
Chamber / Committee
House of Lords chamber
Subjects
Expenditure Marketing Overseas visitors Tourism USA VisitBritain Finance
Link
View this Oral question on www.publications.parliament.uk