Written question asked by Bob Blizzard (Labour) on Tuesday, 19 June 2007, in the House of Commons. It was due for an answer on Monday, 25 June 2007. It was answered by Richard Caborn (Labour) on Monday, 25 June 2007 on behalf of the Department for Culture, Media and Sport.
London Olympics
- Question
- To ask the Secretary of State for Culture, Media and Sport whether she has made an estimate of the amount of revenue that the new logo will attract for the hosting of the Olympic Games in 2012.
- Answer
-
The new London 2012 brand, of which the logo is one element, will help the London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) to raise the £2 billion they need to host and stage the games. Sponsors will buy rights to the brand and it will underpin LOCOG’s merchandising strategy. LOCOG believe that the brand will make an effective and decisive contribution to the full £2 billion budget.
Secondary information
- Type
- Written question
- Reference
- 144654; 462 c37W
- Session
- 2006-07
- Question not reached
- Yes
- Subjects
- Greater London Olympic Games
- Link
- View this Written question on www.publications.parliament.uk
Librarians' tools
- Timestamp
- 2013-11-26 03:05:39 +0000
- URI
- http://data.parliament.uk/pimsdata/Hansard/PARLIAMENTARY_QUESTION_1244145
- In Indexing
- http://indexing.parliament.uk/Content/Edit/1?uri=http://data.parliament.uk/pimsdata/Hansard/PARLIAMENTARY_QUESTION_1244145
- In Solr
- https://search.parliament.uk/claw/solr/?id=http://data.parliament.uk/pimsdata/Hansard/PARLIAMENTARY_QUESTION_1244145