Parliamentary Search

Written question asked by Drew Hendry (Scottish National Party) on Tuesday, 19 July 2022, in the House of Commons. It was due for an answer on Thursday, 21 July 2022. It was answered by Matt Warman (Conservative) on Monday, 25 July 2022 on behalf of the Department for Digital, Culture, Media and Sport.

Broadband: Misrepresentation

Question

To ask the Secretary of State for Digital, Culture, Media and Sport, what assessment she has made of potential risks to the consumer of fibre to the cabinet products being sold as fibre products.

Answer

The Advertising Standards Authority (ASA) is the UK’s independent regulator of advertising across all media.

In 2017, the ASA considered the case of whether fibre to the cabinet products could be marketed as fibre. Their conclusion was that 'the word ‘fibre’ is unlikely to mislead consumers as it is currently used in the advertising of part-fibre broadband services.'

The Government understands the significant benefits full-fibre broadband brings over fibre to the cabinet technologies, and that is why we are investing £5 billion in Project Gigabit to ensure at least 85% of the UK will have gigabit-capable connectivity by 2025.

Secondary information

Type
Written question
Reference
39900
Session
2022-23
Subjects
Broadband Misrepresentation Optical fibres
Link
View this Written question on www.parliament.uk