Written question asked by Daisy Cooper (Liberal Democrat) on Monday, 11 May 2020, in the House of Commons. It was due for an answer on Monday, 18 May 2020 (named day). It was answered by Chloe Smith (Conservative) on Monday, 18 May 2020 on behalf of the Cabinet Office.
Coronavirus: Disease Control
- Question
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To ask the Minister for the Cabinet Office, if he will place in the Library the criteria which the Government used to select which publishers would be included in the All in, All together advertising campaign.
- Answer
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The Government has developed a strong national campaign to provide information and reassurance to the public about COVID-19. As part of this, we have utilised advertising in over 600 national, regional and local titles across England, Scotland, Wales and Northern Ireland. A list of participating publishers will be placed in the Commons Library.
As with any media planning approach, titles are selected on their ability to engage with audiences at a national, regional and local level.
Cabinet Office publishes expenditure, including on public information campaigns, on a rolling monthly basis on gov.uk as part of routine government transparency arrangements.
Secondary information
- Type
- Written question
- Reference
- 45460
- Session
- 2019-21
- Related items
- Grouped for answer
- Yes
- Subjects
- Disease control Newspaper press Publicity Coronavirus
- Link
- View this Written question on www.parliament.uk
Show all related items (22)
Librarians' tools
- Timestamp
- 2025-12-30 10:54:09 +0000
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