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Written question asked by Nick Hurd (Conservative) on Tuesday, 24 November 2009, in the House of Commons. It was due for an answer on Thursday, 26 November 2009. It was answered by Baroness Smith of Basildon (Labour) on Tuesday, 5 January 2010 on behalf of the Cabinet Office.


Departmental Marketing

Question
To ask the Minister for the Cabinet Office what the advertising, marketing and publicity budget is of the (a) Real Help Now and (b) Building Britain's Future campaign in 2009-10.
Answer

Both Real Help Now and Building Britain's Future are cross-government campaigns.There is no specific advertising, marketing and publicity budget held within Cabinet Office for either Real Help Now or Building Britain's Future (BBF).Costs associated with Real Help Now and BBF for which Cabinet Office is liable have been met from the over-arching departmental communications budget.To date, £112,282.50 of this budget has been committed to BBF activity and Cabinet Office has spent £105,704 (excluding VAT) on publicity and marketing for the Real Help Now campaign.


Secondary information

Type
Written question
Reference
503 c103-4W; 302491
Session
2009-10
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Subjects
Marketing Cabinet Office
Link
View this Written question on www.publications.parliament.uk